When it comes to website ranking, Long Island SEO is one of the most imperative services to take advantage of. Don't make the mistake of assuming that this is limited to written content, though. As a matter of fact, images can be optimized in order to improve rankings. How can this be done, you may wonder? For those that are new to search engine optimization, as it relates to pictures, here are some do's & don'ts to be aware of.
DO consider all the image types that are out there. First and foremost, images come in many styles. Everything from static, high-quality photographs to animated GIFs are available. Each type has its own level of appeal, but this doesn't change the fact that they can be used by a number of Long Island SEO companies. With that said, there is far more to know about optimizing images than this talking points alone.
DON'T make your photos too big. According to reputable authorities such as fishbat.com, carefully sizing your images is essential. After all, if they're too big, chances are that more time will be needed to load them. In turn, the performance of your website might be hindered to the point where your rankings fall. If you're careful with this, however, you won't have to worry about losing valuable SEO momentum.
DO be mindful of the names you give your pictures. Image files aren't without their names, and some will be more useful for SEO purposes than others. If you go with generic names that contain mostly numbers before ending in ".jpg," for example, chances are that Google won't recognize your files. By editing these names so that they're more closely related to your products and services, you can rest easy knowing that a greater SEO benefit will be obtained.
DON'T forget about testing. Even if you're confident about your images, from their file types to the names they possess, you shouldn't let them go untested. See how well your pages run with said images in place. If there seems to be more slowdown than expected, it's in your best interest to back to the drawing board and see what can be improved upon. This will make a huge difference, not only for SEO purposes but the functionality of your website to boot.
DO consider all the image types that are out there. First and foremost, images come in many styles. Everything from static, high-quality photographs to animated GIFs are available. Each type has its own level of appeal, but this doesn't change the fact that they can be used by a number of Long Island SEO companies. With that said, there is far more to know about optimizing images than this talking points alone.
DON'T make your photos too big. According to reputable authorities such as fishbat.com, carefully sizing your images is essential. After all, if they're too big, chances are that more time will be needed to load them. In turn, the performance of your website might be hindered to the point where your rankings fall. If you're careful with this, however, you won't have to worry about losing valuable SEO momentum.
DO be mindful of the names you give your pictures. Image files aren't without their names, and some will be more useful for SEO purposes than others. If you go with generic names that contain mostly numbers before ending in ".jpg," for example, chances are that Google won't recognize your files. By editing these names so that they're more closely related to your products and services, you can rest easy knowing that a greater SEO benefit will be obtained.
DON'T forget about testing. Even if you're confident about your images, from their file types to the names they possess, you shouldn't let them go untested. See how well your pages run with said images in place. If there seems to be more slowdown than expected, it's in your best interest to back to the drawing board and see what can be improved upon. This will make a huge difference, not only for SEO purposes but the functionality of your website to boot.
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